by Direct Agents | Apr 2, 2021 | Google, News, Social
As part of our ongoing iOS 14 update series (Part 1 & Part 2), we’ve detailed how Apple has rolled out new updates to their iOS system that impact advertisers & paid media campaigns. Although there is still a lot that’s unknown, we wanted to provide you an...
by Direct Agents | Mar 23, 2021 | Analytics & Tech, News
As digital data privacy practices continue to ramp up, it has become a minefield for marketers to navigate. For app-based marketers, the iOS14 data privacy update (expected release: early Spring 2021) is going to further add to these media and measurement...
by Direct Agents | Mar 23, 2021 | News, Trends
Podcasts have become more popular than ever before for consumers, for content creators, and now, for advertisers. Over the past decade, this medium has experienced enormous audience growth, with listenership in 2020 surpassing 100 million for the first time. With more...
by Direct Agents | Mar 4, 2021 | Google, News, SEO
If you were listening closely you might have heard the simultaneous cheers of privacy advocates and groans of digital marketers on Wednesday morning as Google made a major announcement regarding privacy. In groundbreaking news, Google has declared that they will no...
by Direct Agents | Feb 2, 2021 | News, Resources
The numbers are in, and they are pointing toward a new craze in the social media landscape. Clubhouse, a drop-in audio chat platform, is making headlines as their weekly active user numbers doubled over the last couple of weeks to 2 million. The app has seen heavy...
by Direct Agents | Dec 21, 2020 | News
The past summer of social activism has galvanized new conversations about race across nearly every industry in the United States. It has revitalized discussions on how multicultural marketing should fit into marketing strategies, particularly in this era of...
