Google Bard emphasizes the importance of understanding and satisfying user intent, creating a larger need for compelling and informative content that resonates with user needs and provides valuable insights. Knowing that advertisers must adapt strategies towards...
SEARCH RESULTS
Maximizing Search Engine Performance: Combining PPC and SEO for Results
Combining SEO and PPC for Maximum Search Engine Impact In today's digital age, businesses of all sizes are increasingly relying on search engine optimization (SEO) and pay-per-click (PPC) advertising to reach their target audiences. While these two marketing...
PPC Workout: Tech & Trend Updates for 2023 Game Plan
2023 is off to an interesting start for PPC advertisers with the rise of Artificial Intelligence (AI) as a search engine and increasing industry costs from the current economic state. Although challenging, these conditions create opportunities for improved...
PPC Visionary Spotlight: Timothy Bachman
Timothy Bachman, a Paid Media & Technology Strategist at Direct Agents has been instrumental in creating and implementing DA’s AI bidding tool, Konami, and shopping automation tool. Working at Direct Agents since June 2019, he continues to serve in a hybrid role...
Digital Marketing Outlook for 2024
We asked our digital experts to weigh in on the pivotal trends shaping the digital marketing landscape in 2024. Their insights cover a range of key areas, from AI integration in search and PPC to strategic brand positioning in AI-driven markets. They provide an...
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Amazon
INDUSTRY-LEADING AMAZON AGENCY Transforming Businesses on the World’s Largest MarketplaceINDUSTRY-LEADING AMAZON AGENCY Transforming Businesses on the World’s Largest MarketplaceINDUSTRY LEADING AMAZON AGENCY Transforming Businesses on the World’s Largest...
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Direct Agents Studio Bridging the Gap Between Creativity and Conversionfor Maximum ImpactCreative ServicesTurningVisionsIntoVisualsDirect Agents Studio Bridging the Gap Between Creativity and Conversionfor Maximum ImpactCreative ServicesTurning VisionsInto VisualsOur...
From Theory to Practice: Integrating AI into Everyday Marketing Workflow Webinar
Join us as we take artificial intelligence (AI) from the realm of the theoretical and bring it down to earth, applying it to the everyday challenges and opportunities for marketing. Discover how AI, specifically models like ChatGPT, are revolutionizing marketing -...