Direct Agents has won the 2018 AVA Digital Gold Award. The AVA Digital Award is an international competition that honors the excellence of professionals who are responsible for planning, direction, concept, design, and production of digital communication. AVA works to recognize the evolving mediums in which we engage audiences through the expanding role digital arts and technology plays in the transfer of information.
With numerous ad formats and placements readily available for brands on display and social, many advertisers often get lost in the mix and lose huge opportunities to drive higher performance in their campaigns. What should advertisers be aware of and implement into their social strategies to maximize efficiency and scalability with their media budgets?
Start by identifying your brand’s objectives for each campaign.
You’re Invited! Join Direct Agents and OATH on April 18th from 6:00 PM - 8:30 PM at the Oath Office for an informative discussion on OTT. Experts from will be speaking on the growing popularity of streaming, churn, content launches, and subscriber acquisition, along with predictions within the OTT industry. Enjoy an evening of thought leadership, networking with fellow marketers, drinks, and apps!
Date: April 18th
Time: 6:00 PM - 8:30 PM EST
We're excited to announce our latest solution focused on OTT network launch and audience growth: DirectAgents.TV
As a leader of OTT growth marketing, we've launched a stand-alone solution for OTT subscriber & audience acquisition, churn management, tune-in, and content launches. In addition, we help with cross-device presence management and OTT-specific analytics, optimization and benchmarking.
You’re Invited! Join Direct Agents on March 6th from 6:00 PM - 8:30 PM at WeWork Santa Monica, for an informative discussion on the e-commerce giant, Amazon. Experts from Direct Agents will be speaking on how brands can utilize tools in paid and earned media to substantially impact their visibility and conversions within Amazon. Enjoy an evening of thought leadership, networking with fellow marketers, drinks and hors d'oeuvres!
Date: March 6th
Time: 6:00 PM - 8:30 PM PST
Fifty-five percent of all consumers now start their search for a product on Amazon. As Amazon continues to dominate the ecommerce space, retailer competition grows within it. Our clients' find success by tapping into our methodology, focused on paid and earned media, both inbound to Amazon and outbound to their own sites.
Amazon. We all know this legendary online retailer sweeping the nation. Consumers continuously choose this growing giant as their go-to resource when they’re ready to buy. In fact, a study from BloomReach found that in 2016, 55% of consumers started their buying journey on Amazon. Why should you care? Well, in layman’s terms, not optimizing for Amazon could be detrimental to your company’s growth. Ecommerce brands need to create a proactive Amazon strategy in order to become visible to the growing consumer pool.
You’re Invited! Join Direct Agents on November 30th at 8:30 AM- 11:00 AM at Irvington bar and grill, located in the W Union Square, for an informative breakfast discussion on the e-commerce giant, Amazon. Experts from Direct Agents will be speaking on how brands can utilize tools in paid and earned media to substantially impact their visibility and conversions within Amazon. Enjoy a morning of informative thought leadership, networking with fellow marketers, and a delicious breakfast!
You're invited! Join experts from Direct Agents and Facebook on November 14th at 3 PM EST, for a webinar on maximizing the effectiveness of your social campaign!
The increase of popularity in promoting content and advertising across social channels has made it more competitive for brands looking to grow their business through Facebook and Instagram. In this webinar, Direct Agents and Facebook will discuss strategies for reaching and converting your target audiences efficiently and effectively in Q4 2017 and into 2018.
Interacting with the World Wide Web in the 21st century often entails interacting with a customer service representative in the form of a chat bubble- but are these real people? In most cases, users are actually interacting with an enterprise chatbot, AI’s who mimic human interaction. As chatbot development becomes more technologically advanced with the integration of AI capabilities, it’s no wonder that the line between humanity and robotic intelligence is quickly blurring. So what exactly is a chatbot and why should you care?
Increase your digital campaign results.