You're invited! Join Direct Agents and Brightedge for a SEO webinar on October 25th at 3PM EST. We'll be discussing the tangibility of voice search for digital marketers!

Another year of NYC Ad Week has come and gone.

From September 25th –29th in New York City, leaders from the advertising, marketing, media and related creative industries come together to share their visions, passions and best practices in the industry today.

You're invited! Join Direct Agents resident Paid Search Supervisor and Google’s Agency Development Manager as they discuss exactly what users are searching for and how to identify areas of opportunity beyond the query. 

Direct Agents has won the 2017 international DotCOMM platinum award. The DotCOMM award is an international competition that honors excellence in web creativity and digital communication. It aims to award innovative creatives in the dynamic web who are transforming how we market and communicate products and services. 

Video has become an extremely important strategy in content marketing over the past few years, especially on social media. Facebook has more than 500 million people watching videos daily; Snapchat users are watching 10 billion videos daily; 82% of Twitter users watch video on the platform. It is speculated that by 2019, 80% of all internet traffic will be video. So why should your brand use video marketing?

Ok Google: How Do I Optimize for Voice Search?

You’re invited! Join Direct Agents and Adform on a beautiful summer night in August for a Summer Soiree! 

What are Google Posts?

A business’s presence online is more crucial now than ever before. With the world essentially a click away, the competition to gain new customers is at an all-time high. Local searches are dominating the results page and consumers are being more selective on where to spend their time and money. Luckily, Google has come out with a new tool for establishing your business’s digital presence. “Google Posts” allow businesses, sports teams and more to create fresh content that appears directly in the knowledge graph of the SERP. 

Business Intelligence: Leveraging Data to Increase Revenue
 
You’re invited! Join Direct Agents and Google at the Google Venice Office on Tuesday, September 19th from 5:30PM-8:30PM and discover how to utilize business intelligence and leverage your data to increase revenue. Enjoy an evening of thought leadership, networking with fellow marketers, and cocktails!

Direct Agents’ Managing Director and Co-Founder, Josh Boaz, will participate on an OTT Panel “Making the OTT/Digital Video Connection”, on Thursday August 15th at 11:00AM.

With the rise of the information age, customers have gained an incredible amount of influence over companies. They expect consistent, high-quality experiences both digitally and physically, and companies must move quickly to gain their already-limited attention. Understanding a consumer’s preferences and values has never been more important, and with the rise of big data and increasingly sophisticated tools, marketers can use their findings to create  better brand experiences and products for consumers. 

Since the start of June, the big social media platforms have been rolling out updates for the benefit of creators and brands alike. With so much change being thrown your way, you might have missed announcements that could potentially help your company attract more attention and increase revenue. But don’t worry, we’ve summarized the big updates and included tips on how you can use the newfound information to improve your social media strategy!

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