We’re back with our second edition to our Silicon Beach Series, highlighting the latest updates from the sunny tech hub of Santa Monica. But, that’s exactly what we’d like to talk about today- the expansion of Silicon Beach out of Santa Monica and into the surrounding areas. Santa Monica has been home to many brands that have shown tremendous success in the last few years but due to its limited square footage, brands are taking the initiative and expanding Silicon Beach into the nearby areas of Santa Monica.
We’re excited to celebrate our launch in Los Angeles, and we’d love to meet you at our event. Direct Agents serves clients from notable start-ups to enterprise companies with a strong emphasis in media and entertainment. Our clientele includes Bevel, Sony, Scholastic, Time Inc, LiquidSpace, Forbes, NBC Universal , and more. Come join us and other local digital marketing executives on the rooftop at E.P. & L.P.
Ensuring that the appropriate channels and campaigns receive credit for conversions is essential to all digital marketers. The ability to know which marketing methods perform well help us better plan for our brand’s future. Attribution allows marketers to identify a set of user actions, such as consumer touch points, that contribute to the result of a conversion or purchase, then assigning a value to each. As consumers touch on various points in their conversion journey, attribution modeling has become a heated topic in digital marketing today.
A fleeting thought in many SEOs' mind as they finish a project — wait, what about Bing? Should I start optimizing for Bing too?
Join us on September 28th at Google New York to kick off this holiday season with an effective marketing plan. Direct Agents will be hosting a discussion focused on holiday shopping and analytics, which will provide trends, strategies and advice on maximizing your brand’s online presence in the coming months.
Direct Agents’ Senior Strategist - Analytics Team Lead Joseph Sauro will participate on an eCommerce panel “Mine Your Own Data” this Wednesday, September 14th.
Increase your digital campaign results.