Media Strategy Manager
Jackson Richards is the Media Strategy Manager at Direct Agents. Jackson has worked in digital media since 2012. He began his career on the publisher's side, helping publishers increase ad sales. At Direct Agents, he is the lead omnichannel media strategy for clients across many categories. He’s an expert in social media marketing and leads Direct Agents paid social media marketing team. He also leads a team of analytics within Direct Agents training desk and promotes agency through thought leadership. Jackson graduated from the University of Rochester with a B.A in developmental psychology. Jackson’s favorite part of digital marketing is that there is always something new to learn. The industry is evolving rapidly, and if you're not always striving to stay-up-to-date with the latest technology and trends, you will fall behind quickly. When he’s not working he’s hiking, performing music, or traveling!
Music Artist: Grateful Dead
Food: Fried Chicken (guilty pleasure)
Travel Destination Vermont
Sports Team: Cleveland Cavaliers