Influencer Marketing
Built for Growth

Influencer Marketing
Built for Growth

Influencer Marketing
Built for Growth

Direct Agents transforms fandom, culture, and platform-native content into a high-performance growth engine. We deploy creator programs that drive measurable results from app installs and subscriptions to global audience acquisition and media efficiency for the world’s leading streaming and entertainment brands.

Your Full Service Growth Partner

We combine entertainment category fluency, creator relationships, performance media intelligence, and end-to-end campaign operations to build creator programs that move audiences and improve with every activation.

Audience-Validated Creator Pools

Access vetted creator pools across tiers, markets, and platforms, evaluated through audience quality, content strength, engagement integrity, vertical relevance, brand fit, and conversion potential.

Over 20M pre-vetted creator Profiles

Talent Access and Rights Negotiation

Platform and Paid Media Feedback Loops

Audience-Validated Creator Pools

Access vetted creator pools across tiers, markets, and platforms, evaluated through audience quality, content strength, engagement integrity, vertical relevance, brand fit, and conversion potential.

Over 20M pre-vetted creator Profiles

Talent Access and Rights Negotiation

Platform and Paid Media Feedback Loops

Built for the Categories to Drive Action

We build creator programs that move audiences from discovery to action, driving subscriber acquisition, and paid media efficiency.

We build creator programs that move audiences from discovery to action, driving subscriber acquisition, and paid media efficiency.

We build creator programs that move audiences from discovery to action, driving subscriber acquisition, and paid media efficiency.

01.

01.

Category-Fluent Creator Pools

Category-Fluent Creator Pools

Category-Fluent Creator Pools

Access vetted creator pools across tiers, markets, and platforms, evaluated through audience quality, content strength, engagement integrity, vertical relevance, brand fit, and conversion potential.

02.

02.

Premium Talent and Agency Access

Premium Talent and Agency Access

Premium Talent and Agency Access

Secure the right partners faster through direct creator relationships, talent agency connections, stronger negotiation, clearer usage terms, and more efficient approvals across complex timelines.

03.

03.

Platform Strategy Powered by Live Signals

Platform Strategy Powered by Live Signals

Platform Strategy Powered by Live Signals

Activate across TikTok, Instagram, YouTube, and emerging channels with strategies informed by how audiences discover content, engage with creators, search for more, and convert.

Our Approach

Our Approach

Our Approach

Creator programs with a smarter operating system behind them.

  • Strategic Discovery

    Strategic Discovery

    Strategic Discovery

    We align every partnership directly with your business goals. By analyzing audience behavior, platform dynamics, and historical data, we identify the exact creators who turn interest into measurable, full-funnel growth.

  • Campaign Architecture

    Campaign Architecture

    Campaign Architecture

    We architect your campaign framework before outreach, mapping creator roles, creative territories, and performance KPIs to ensure every activation is engineered for scale and measurable impact.

  • Creator Relationship Management

    Creator Relationship Management

    Creator Relationship Management

    We orchestrate the end-to-end creator lifecycle, from concepting and production to iterative feedback with the strategic nuance that entertainment, sports, streaming, and subscription brands demand, where timing, tone, and context are absolute priorities.

  • Measurement & Optimization

    Measurement & Optimization

    Measurement & Optimization

    We synthesize creator performance, and media metrics to transform data into clear strategic roadmaps to empower you to double down on what works and optimize for scale.

Our Select Work

We help brands turn fandom, cultural relevance, and creator trust into measurable growth. From live sports moments to global streaming titles, our creator programs are built to reach the right audiences, shape perception, drive action, and get smarter with every campaign.

Case Study

01.

Tennis Channel

Driving Viewership and App Subscriptions

To drive viewership and app subscriptions during a high-profile tournament, we executed targeted celebrity-driven influencer campaigns with high-profile creators that captured broad attention.

40,000+

New Subscribers during the tournament

3.3M+

Views

5M+

Followers Reached

Case Study

01.

Tennis Channel

Driving Viewership and App Subscriptions

To drive viewership and app subscriptions during a high-profile tournament, we executed targeted celebrity-driven influencer campaigns with high-profile creators that captured broad attention.

40,000+

New Subscribers during the tournament

3.3M+

Views

5M+

Followers Reached

Morgan Riddle

Serving Style, Audience Connection,
and Cultural Impact

At Indian Wells, we brought our vision to life by partnering Tennis Channel with lifestyle influencer Morgan Riddle. This collaboration helped the brand tap into culture, expand its reach, and engage fans in a fresh, meaningful way.

239,000+

IG Reel views

132,000+

TikTok views

Elevated visibility and brand perception among a digital-first tennis audience.

Morgan Riddle

Serving Style, Audience Connection,
and Cultural Impact

At Indian Wells, we brought our vision to life by partnering Tennis Channel with lifestyle influencer Morgan Riddle. This collaboration helped the brand tap into culture, expand its reach, and engage fans in a fresh, meaningful way.

239,000+

IG Reel views

132,000+

TikTok views

Elevated visibility and brand perception among a digital-first tennis audience.

Remy Zee

Creator-Led Comedy Meets Global Streaming

To introduce Viki’s Asian dramas to U.S. audiences, we partnered with comedian Remy Zee, who delivered viral, authentic content by staying true to his signature style and voice.

1.3 M

views

9.81%

engagement rate

$0.003

cost per view

Remy Zee

Creator-Led Comedy Meets Global Streaming

To introduce Viki’s Asian dramas to U.S. audiences, we partnered with comedian Remy Zee, who delivered viral, authentic content by staying true to his signature style and voice.

1.3 M

views

9.81%

engagement rate

$0.003

cost per view

Remy Zee

Creator-Led Comedy Meets Global Streaming

To introduce Viki’s Asian dramas to U.S. audiences, we partnered with comedian Remy Zee, who delivered viral, authentic content by staying true to his signature style and voice.

1.3 M

views

9.81%

engagement rate

$0.003

cost per view

Want to start a project?

Want to start a project?

Want to start a project?